The way to keep us connected

This is how we understand one another!

Hey, here comes a few questions for you, simple questions: When you walk into MacDonald’s, how do the clerk know about your decision for lunch? It’s communication! How does Rita share her good news with friends? Yes, it’s communication! How could I persuade a client to buy my works? It’s communication!And how do we learn knowledge from the instructors at BCIT? You know the answer is still “communication”!

Now, I think it’s clear enough for everyone to understand the purpose, the importance and the effects of communication. In daily life, we are using many different ways communicating with others anytime and anywhere, it could be a text message, an eye contact, a meeting, an argument, a song, an art, a smile, an image, a blog, or any other things. Therefore, communication is the most basic, but also the most important behavior for all the animals in the world, and human beings are just a part of it.

Why to learn?

Since we are doing communication all the time, we are supposed to know it well, then why bothering to learn more about “communication”? Believe it or not, but the truth is that most people don’t really know about making good communications, and that’s how the misunderstanding and disagreement start. To avoid something like that happens again and again, we should really learn to communicate well.

The first thing to improve our communication skills is to learn to express yourself properly; no matter which method you’re going to use-write an article or make a speech, there is one purpose only-your message must be conveyed to your audience clearly and correctly.

Isn’t that easy?

Let’s say you are writng a letter to your boss because of some complaint, could you make this letter effective? “Come on, it’s just an email, what’s so difficult?” These words might come out from your brain right away, and I felt the same way too not long ago. However, many problems appeared when I actually started to write the mail. “Is this a good title?” “Will the content be too general? But I want him to understand what’s going on indeed!” “Is this too strong?! Or maybe I should emphasize more on this part?!” Trust me, it’s not as easy as you imagine! Sometimes, the more official and important the letter is, the more perplexing it could be.

I just learnt some tips from my instructor recently, and I found they are helpful! The best way to do is keep your content chunkable and scannable because your boss has to deal with countless emails each day, so he couldn’t spend much time on every single mail. For this reason, he’ll scan all the mails (the title and the content) once quickly, and decide the priority. If you make it too long, then he’ll lose his patience for finding out the the real purpose of it. It would be better to provide some possible solutions as an advice in the end because that will help your boss know your needs better, and it’s also save him some time to response.

Do you know that?

New Meida students, have you ever realized that we need to put more effort on this class? Because we always work as a group, and we have to meet our future client’s need, and ensure the target audiences will receive the same information as well. How could we complete all the process without communicaing well? To achieve our goal, let us start to communicate with the world from now on.


“New Media” V.S. “Printing”

Nowadays, we have more than one way to obtain the information that we need; we could watch news on TV or do it on-line, and we can also read an article from a book, or download it from the website. No matter which methods we choose, we all get what we need eventually, so what are the differences between these two tools-New Media and printing?

Time is money!

 “Have you seen that news?” If I asked my friend this question ten years ago, I might get the following answers: “Oh yes, I read it from the newspaper yesterday!”, or “I saw the news on TV last night!”. As time goes by, life becomes really different with the power of high-technology, and the internet is included. So, if I ask the same question now, the answers become: “I didn’t know that, but I’ll go and watch it later on-line!”, or “Oh yeah, I just read it from my Blackberry on my way to school!”.


See? This is the power of internet, it keeps updating the information all over the world. We can find what we need in the shortest time, and this helps a lot for the businessmen especially since most of them have the same proverb-”Time is money!”.


What if you were not a businessman, it’s still beneficial because you could take full advantage of the time that you had saved, and use it to finish some more things at the same time, or just get some extra time for entertainment. Sounds great, doesn’t it?


More possibilities.

We always see some pictures and patterns on the printing matters, and that’s probably the best way to enrich it, but it could be represented with many other ways on the website, even if they are exactly the same thing-the same article, the same news and so on.


New Media brings more possibilities which is differ from the traditional printing, so now, we can see many pictures-not just one or two- relationg to the article without any limits of the layouts; furthermore, we can keep finding more about the keyword by clicking on the hyperlink. Or maybe, the whole article is originally extracted from a video, in that case, we can only read the words on printing matters, but we might be able watching the video as well, if it’s an on-line article.


Which is better?

Although it seems that New Media overwhlem printing industry in many aspects; printing matters are still irreplaceable. We all enjoy the convenience and variety of New Media; however, it tends to change our habbits of life in some way, and for most people, it’ll take a lot of time and effort to get used to it. And that explains why many of us still prefer reading a printed book, rather than read it from the monitor. Besides, the printed one is portable, but the downloaded one is only readable with proper equipment.


When it comes to the money issue, we might choose to pay for an e-book, and the reason is mainly because of the better price. Or perhaps, sometimes we just need a part of information from one book, but we won’t need that book anymore hereafter, then we might not want to buy a physical book. Bascially, the only standard for measuring the benefit or shrtcoming of New Media and printing is depending on your own needs. And that’s why both of them are important, and are coexisted.


After all, new techonology is for improving our life by giving us more choices, which allows everyone to choose the best resolution for their own problems.

My Photoshop

Photoshop is the first and the only software that we need to in the first term, before now, I naver had a chance to use it.


Luckily, our instructor, Mak, is such a great one, I’m so interested in Photoshop now, and that’s all because of his patient, accurate, professional and excellent teaching method!

Everytime when Mak wants to teach us some kind of functions, he explains the whole system or theory first, and then he does the demonstation. Before moving on to next part, he usually gives us a chance to practice those fuctions; at the same time, he walks around the entire classroom until he makes sure everyone knows how to manipulate correctly, and doesn’t get lost. This is really helpful, especially for someone like me-again, a total beginner. And I wasn’t afraid of asking him questions; therefore, I feel so gratitude to Mak, and look forward to learn more from him.


Last week, Mak gave us two assignments-by the way, we have a lots assignments each week, even though this is just the first term, sigh!-one is to make some selections of an old, black and white photo, and fill in colors. The other is more tough that asks for a midterm project proposal. We need to find out a topic for this project, and it could be presented in any formats, such as a book cover, a poster, a CD sleeve or so. There isn’t too many limitation actually, which is good since it becomes more flexible for everyone, but that also means the range is going to be very broad.


Some of my classmates got their topics in a very short time because their friends are coincidently looking for someone to produce thier advertising products. Unfortunately, I don’t have that many friends so far, and I guess that’s part of the problems of moving abroad. However, it’s not that bad either, I decided to find a topic which relates to my personal preference, and it’s my belief that I would be more passionate and unrestricted by doing this-I’m my own boss now, doesn’t it sound great?


Anyway, my proposal is about designing the poster for a fashion show with a particular subject of “butterfly”. This exhibition is only existed in my imagination, so I’m allowed to produce anything that I want on the poster, plus, this is all about fashion and trend, so it could be a morden style, a classic style, or a surreal style, and either one can be easily accpeted by the audiences.


I really like this topic, and many pictures and ideas came out of my head right after I made the decision. This also enable me to finish my thumbnails quickly at the same time.

Now, my proposal had been approved by Mak, and I need to work on it from now on-we only have two more weeks to finish it. Although I still have many questions about how to finish my ideal poster, I’m still very happy and excited to welcome my first work with Photoshop. And I know that I’m going to gain more hard-skills and useful experiences by finishing this project. There is still a long way to go-what I mean is being able to work in this field-but it’s one step closer to my dream as well! Keep moving on!